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Media Innovation
AI, sustainability, and elections: global editors share key concerns for 2024
2024-01-12. Globally, news media faces an uncertain future, compounded by general mistrust, big tech challenges, and mis/disinformation at scale. The good news is that across the world, editors, publishers and newsroom leaders are (mostly) up to the challenge.
Donavine Smith
Jan 12, 20244 min read


‘Just start!’ – Markus Knall on the benefits of Reverse Strategy in AI experimentation
2024-01-12. There’s no escaping AI’s disruption of the media landscape – which is why upskilling is a pressing need for newsrooms. Ippen Digital’s Markus Knall steers newsroom heads wary of aggressive tech infiltration in the right direction.
Donavine Smith
Jan 12, 20243 min read


Sales expertise, gender diversity key to digital media success, initiative finds
2024-01-11. Digital native companies with dedicated sales teams and solid gender diversity are more successful than those that do not, according to findings from a year-long multi-national research initiative by Project Oasis.
Donavine Smith
Jan 11, 20244 min read


Argentina's Clarín introduces AI assistant UalterAI to help boost engagement
2024-01-11. Argentina's Clarín has added an AI tool to its website to enhance reader engagement. On each published story, readers can now choose AI written summaries, select alternative formats and find additional context for the original news item.
Donavine Smith
Jan 11, 20245 min read
Mastering frontpage engagement: Norway’s VG aligns strategy and analytics
2024-01-04. Verdens Gang (VG) is Norway’s largest news website. In navigating the delicate balance between news integrity, reader engagement, and revenue generation, VG.no has crafted a unique, data-driven approach.
Donavine Smith
Jan 4, 20243 min read
D O W N L O A D S
Founded in 1948, with headquarters in Paris and Frankfurt, and regional
offices in Singapore, Mexico and India, we are the global organisation of the world’s press. Our mission is to protect the rights of journalists and publishers around the world to operate independent media. Members are provided with the expertise and services they require to innovate and prosper in a digital world, and carry out their crucial roles in society.
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